Under Armour X Sesame Street – Curry brand new footwear
PROJECT:
On January 15th, the Curry Brand, powered by Under Armour, took over the Princes Garden Court in Prahran, to mark the launch of the seven-part footwear collection that brings the spirit of Sesame Street’s iconic Muppets to the basketball court!
A ‘Shoot like Steph’ contest took place for players of all ages and skills. With just 60seconds to shoot up to 21 balls for a max of 25 points per round. The highest scores on the day will advance to the Championship round with the overall winner taking home $10,000!
The Curry Brand has proudly forged a partnership in Australia with Charity Bounce, an organisation that exists to inspire positive change to overcome disadvantage for individuals and communities.
Participating is an all star cast including: NBA Champion and NBL MVP Andrew Bogut, UFC Featherweight Champion Alex Volkanovski, former Harlem Globetrotter Tracy Williams, former professional basketballer Corey “Homicide” Williams and more!
VISUAL SOLUTIONS:
Working with Out Of Home experts Revolution360 (VMG group), the UAVISUALS Creative team captured the event from all angles and coverage include drone, video & photography.
It was great to see Melbourne bounce back with events like this after so long!
#ChangeTheGameForGood, #ShootLikeSteph and #Curry9, or shop the latest Curry Brand and Curry Flow 9 “Street Pack” collection by visiting www.underarmour.com.au.
Contact: info@uavisuals.com
