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Under Armour X Sesame Street – Curry Brand new footwear

Under Armour X Sesame Street – Curry brand new footwear

PROJECT:

On January 15th, the Curry Brand, powered by Under Armour, took over the Princes Garden Court in Prahran, to mark the launch of the seven-part footwear collection that brings the spirit of Sesame Street’s iconic Muppets to the basketball court!

A ‘Shoot like Steph’ contest took place for players of all ages and skills. With just 60seconds to shoot up to 21 balls for a max of 25 points per round. The highest scores on the day will advance to the Championship round with the overall winner taking home $10,000!

The Curry Brand has proudly forged a partnership in Australia with Charity Bounce, an organisation that exists to inspire positive change to overcome disadvantage for individuals and communities.

Participating is an all star cast including: NBA Champion and NBL MVP Andrew Bogut, UFC Featherweight Champion Alex Volkanovski, former Harlem Globetrotter Tracy Williams, former professional basketballer Corey “Homicide” Williams and more!

 

VISUAL SOLUTIONS:

Working with Out Of Home experts Revolution360 (VMG group), the UAVISUALS Creative team captured the event from all angles and coverage include drone, video & photography.

It was great to see Melbourne bounce back with events like this after so long!

 

 

 

 

#ChangeTheGameForGood, #ShootLikeSteph and #Curry9, or shop the latest Curry Brand and Curry Flow 9 “Street Pack” collection by visiting www.underarmour.com.au.

Contact: info@uavisuals.com